RENAISSANCE PARIS VENDÔME HOTEL

02. RENAISANCE /
Paris Vendôme Hotel Seasonal Campaign

A holiday storytelling campaign that transformed the façade of a Parisian hotel into a living advent calendar.

Context

Renaissance Paris Vendôme is a boutique luxury hotel deeply connected to fashion, art and contemporary Parisian culture.

For the Christmas season, the brief was to create an Instagram campaign that would build anticipation day by day while gradually revealing a complete visual composition.

Concept

The hotel façade became an advent calendar.

Each day, a new window appeared as its own post, couples celebrating, guests arriving with gifts, and small moments of holiday life unfolding throughout the building.
As the posts accumulated, these scenes gradually revealed the vibrant seasonal life inside the hotel.

Challenge

Each window needed to function both as a standalone social post and as part of a larger architectural composition.
Every scene, character and floor had to align visually so that, once complete, the façade revealed a single cohesive image.

Execution

A visual framework ensured consistency across daily posts while allowing each window its own atmosphere and emotional tone.
Over time, the façade assembled into a complete image.

Client : Renaissance Paris Vendôme Hotel
Studio: Hispánica Agency
Creative Team: Joseph Morales / Natalia Garza / Maria José Almanza

Hotel photography used for context and reference.

RENAISSANCE PARIS VENDÔME HOTEL

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